Posted by Paul Hemmant on July 31, 2010 under Uncategorized | 
You can’t just put your website on the net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results like what is happening with the competition and also the best and highest ranked sites. There are many useful tools to help you find out what exactly is happening.
1. A tool which you can use to test your own website links or other websites for broken links:
http://home.snafu.de/tilman/xenulink.html
2. With this tool you can check search engines for the number of back links to your URL i.e. other web pages linking to your site:
http://www.digitalpoint.com/tools/backlinks/
3. It sometimes becomes important to know where the servers of your hosting company are physically located. Because, some search engines like Google have the ability to filter search results based on their physical location called geotargeting. This could be used to determine why your site is showing in only a certain country. This link can also be used to research the country location of a particular competitor’s website:
http://www.digitalpoint.com/tools/website-country/
4. In order to track the location of the visitor or a customer to your website:
http://www.digitalpoint.com/tools/geovisitors/
5. In order to check the Yahoo! web ranking of your’s or your competitor’s website use :
http://www.digitalpoint.com/tools/webrank/
6. Here is a link to check the web ranking of a website using a Mac or Apple computer:
http://www.digitalpoint.com/tools/pagerank-mac/
7. You need a Google AdSense account for using this. This link provides you with charts and reports which will help you analyze traffic, clicks, and results from your AdSense advertising
http://www.digitalpoint.com/tools/adsense-charts/
8. If you have an AdSense account, you can analyze your website address or another website address to see what Google ads will be displayed when the customer selects certain website names or keywords:
http://www.digitalpoint.com/tools/adsense-sandbox/
9. This link will take you to a cooperative advertising network where you can join to display and
share your ads with other website owners:
http://www.digitalpoint.com/tools/ad-network/
10. You can add the Search Functionality on your website which uses Google. This works only if your site is listed in the Google Index.
http://www.digitalpoint.com/tools/search/
11. Here are some links to free website counters which you can use on your website to track your traffic and hits:
http://www.digitalpoint.com/tools/counter/
http://www.amazingcounters.com/?ref=gad033
http://www.cyber-counter.com/signup.php
http://www.statcounter.com/free_hit_counter.html
http://www.free-counters.net/
Posted by Paul Hemmant on under Network Marketing |
Article Marketing Promotion
Article Marketing is amongst one of the many popular internet practice used to draw visitors to company business websites. It is a fact that the best article directories hold enough authority to rank on the first few pages of the various search engines. Internet businesses often focus their efforts on the most popular directories to maximize their visitor counts. This method is two-fold:
1. Write quality content. When a potential visitor reads your article, you want them to continue on and read right down to your link in the authors resource box. If the copy is stale and “slapped” together quickly, you’ll have wasted your time and effort submitting it in the first place.
2. Add your keyword to the title and throughout the article to help the various search engines index it in a good position. Incorporate a link to your website at the bottom of your article.
Squidoo
Squidoo is actually a popular community which enables you to create mini webpages free of charge. You can monetize them for your own gain or give your earnings to charity. You should use Squidoo equivalent to the mini sites for long tail keywords. The main difference is that you don’t own this domain and you do not have quite as much creative license. The benefit is that Squidoo enjoys immense popularity in the various search engines and you will be able to get indexed rapidly. The most popular thread between two of these methods is taking advantage of the recognition of other websites while your primary site rises in authority. Take advantage of the search engines fascination with these directories and sites and use them together with your long tail keyword strategies. With these methods your internet businesses will enjoy additional traffic for little, if no money whatsoever.
Long Tail Keywords
If long tail keyword strategies are not part of your SEO campaign, you should start using them now to improve the level of visitors to your internet businesses. You will find countless long tails just waiting for marketers to make the most of. These keywords are related to the lower search volumes for your niche market. Separately, they aren’t extremely effective but collectively they add up to a lot of daily searches. Additionally, they are easy to rank due to the low competition. You can target these phrases inside your articles or in separate pages on your website. Though you will need to pay for hosting, an excellent strategy is to create mini-sites around each long tail keyword and link them back to your main site. These mini sites can act as pre-sales pages.
woodworking tools
Posted by Paul Hemmant on July 25, 2010 under Financial Freedom |
A 19-year study done by a professor at Ohio State University’s Fischer College of Business, Dr. Paul Nutt, concluded that more than 50 percent of the decisions made by executives failed. Why? Because those executives never considered any kind of alternatives once they made a decision.
That is very dangerous and attitudes like that can scrape an online or offline business off the face of the Earth, like it never existed before.
A good entrepreneur always remembers to leave their ego in the other pair of pants, where they belong. Never bring that with you when you’re making executive decisions for yourself or your Internet Marketing business.
You always have to be open to new ideas, new perspectives, be open to dialogue and opportunities. The authors of “Business Think”, Dave Marcum, Steve Smith and Mahan Khalsa indicate that “humility clears the path to solutions.” No one says you’re not the smartest person on the face of the planet, but you need to open your eyes, look around and notice the fact that you do not know everything. No human being does. So, be open to dialogue with others. I promise you it’s always going to be beneficial to you and your Internet Marketing business.
Two heads are better than one, three are better than two … you get the picture.
If you are afraid to give away your entrepreneurial insights, the things that you see about your business and your field that others seem to omit, by all means, keep it in the family. Talk to people you trust, that might never care about what you do or go to the competition but whose thoughts and opinions you value, or to other people and you draft a confidential agreement and make them sign it.
Progress not perfection! That should be your motto! You are always learning, so stop thinking in black or white and see all the shades of grey that are out there. As I said before, no business move in an entrepreneurial mindset is a do-or-die adventure! Entrepreneurs learn as they go, learn all the time and always be opened to new suggestions!
Posted by Paul Hemmant on July 22, 2010 under Home Based Business |
The goals for internet businesses often involve marketing deadlines, advertising budgets and relational aspects. Working from home, though, brings about a whole new set of goals to achieve. Without an employer breathing down your neck to get things done, you may need to set daily and monthly goals to keep your motivation at its highest. Self-motivation is essential to staying productive in online business, especially in the beginning before the profits arrive.
While working online, you will need to plan short and long term goals. The short term goals will help you to avoid and eliminate distractions. Do you live with a spouse or children? Do you find yourself wandering to other websites during the day? These types of instances pose as distractions and steal our time from our work. At a job, you are forced to work in a specific environment and if you get distracted you have plenty of people to bring you back to reality. If you are in the process of developing your internet businesses, you work alone now instead of for a company and no one is standing over you to refocus your mind. In the beginning it may be tough to adjust, which is why I recommend setting daily goals. The night before or at the start of the day, determine what you would like to accomplish for that day. Give your list to someone else to check at the end of the day if you feel you need the accountability.
Watch out for the “time guzzlers”. They promise to steal you for only a minute but somehow the minutes add up and turn into hours. Don’t buy into the lie that it will only take a minute. Distractions lead to other distractions and before you know it, you are in a completely different place than when you began. Social media websites, emails, chats, phone calls – all will steal your efficiency. Turn off the phone and shut down your email, if need be, and focus on your tasks until completion.
Your long term goals will provide you with motivation to continue. They will help you to see outside of your temporal existence to your greater future. Set them months and years in advance and chronicle your progress along the way. These long term aspirations will keep your engine running and pick you back up again when you fall.
If you don’t possess a vision for your future you will have nothing in which to aspire. Consequently, if you don’t set goals for your present, you will not achieve your long term aspirations. Both are vitally connected for your internet businesses and required to experience the rewards of working from home.
